My work fits within the field of visual poetry and graphic communication. It is about playing with the interpretation of the meaning of words and objects, an attempt to provoke thought, of turning concept into painting, of telling stories, of rewriting common objects by displacing them from their context, of stopping time… and all of it covered by a veneer that unifies my work and aims at eliciting a smile from the spectator.
Could you tell us about your creative process?
As a graphic communications professional, I think the departure point must be a conceptual process that allows you to think about what you want to say, and in which shape and using which object you want to say it. Then, it is time to decide the size at which the object should be produced. Finally, during the production process I transfer and transform the ideas into plane shapes, at first through stroke and colour, and later by applying a veneer that unifies the initial forms under a warm layer that transports us to moments of contemplation.
"As a graphic communications professional, I think the departure point must be a conceptual process that allows you to think about what you want to say, and in which shape and using which object you want to say it"
How has your work evolved along the years?
My work’s evolution has been a back and forth journey when it comes to styles, forms and sizes, and mood, but it has always originated from the need of telling stories. At times I have produced series of works and at times I have produced apparently unconnected works, which nonetheless were tied by their range of colour and a single communication concept.Â